AEI-BROOKINGS JOINT CENTER FOR REGULATORY STUDIES Vehicle Choice Behavior and the Declining Market Share of U.S. Automakers
نویسندگان
چکیده
Executive Summary We develop a consumer-level model of vehicle choice to shed light on the erosion of the U.S. automobile manufacturers' market share during the past decade. We examine the influence of vehicle attributes, brand loyalty, product line characteristics, and dealerships. We find that nearly all of the loss in market share for U.S. manufacturers can be explained by changes in basic vehicle attributes, namely: price, size, power, operating cost, transmission type, reliability, and body type. U.S. manufacturers have improved their vehicles' attributes but not as much as Japanese and European manufacturers have improved the attributes of their vehicles.
منابع مشابه
Vehicle Choice Behavior and the Declining Market Share of U.s. Automakers
We develop a consumer-level model of vehicle choice to investigate the reasons behind the erosion of the U.S. automobile manufacturers’ market share during the past decade. Our model accounts for the influence of vehicle attributes, brand loyalty, product line characteristics, and dealerships on choice. We find that nearly all of the loss in market share for U.S. manufacturers can be explained ...
متن کاملVehicle Choice Behavior and the Declining Market Share
We develop a consumer-level model of vehicle choice to shed light on the erosion of the U.S. automobile manufacturers’ market share during the past decade. We examine the influence of vehicle attributes, brand loyalty, product line characteristics, and dealerships. We find that nearly all of the loss in market share for U.S. manufacturers can be explained by changes in basic vehicle attributes,...
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